Annual Scorecard Tracks Canadian Food Brands on Chicken Welfare
A fifth edition of the Canada Animal Welfare Scorecard shines a light on the commitments and progress of major food companies.
A new edition of the Canada Animal Welfare Scorecard has assessed how major Canadian food brands are addressing chicken welfare.
The scorecard ranks 46 companies, looking at their welfare commitments, the progress they are making, and how transparent they are about it.
Now in its fifth edition, the annual ranking is the work of Mercy For Animals, an Ecoflix partner.
By gathering this information in one place, the scorecard offers a clear picture of where companies stand and where there is room to improve.
It also gives shoppers and businesses a useful reference point, making it easier to see which brands are following through on their pledges.
Regular reporting of this kind helps keep welfare commitments visible and encourages companies to keep moving forward.
The focus on transparency is an important part of the picture, rewarding brands that are open about their practices.
With each new edition, the scorecard builds a record of progress over time, helping to hold the industry to account year after year.
You can watch the story of how partners like Mercy For Animals work to improve the lives of farmed animals on Ecoflix.